PUR Cosmetics 100 FOUNDATION SHADES?! I'm Confusion Luv | Jackie Aina

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  • Publicado el 19 may 2019
  • What happens when PUR Cosmetics creates a foundation shade range of 100 SHADES?! Will it be gimmicky? Will it be a flop? Let's talk about it!
    P R O D U C T S M E N T I O N E D:
    PUR 4 in 1 Love Your Selfie Foundation bit.ly/2HDnvL9
    Alissa Ashley x MAC Lipstick bit.ly/2VOGPPt
    C O L L A B S
    Too Faced Born This Way Foundation (my shade is Chai) www.toofaced.com/jackie

    C O N N E C T W I T H M E:
    instagram: @jackieaina
    snapchat: jackieaina
    facebook: Jackie Aina
    twitter: @jackieaina

    B U S I N E S S:
    For business inquiries please contact jackie@rare.global

    *Some affiliate links are used, which means I may receive a commission should you decide to click that link and make a purchase. My content is 100% not influenced by brands, PR products received, usage of affiliate links, or brand partnerships.

    Changing the standard of beauty, one tutorial at a time :)
    Phil 4:13
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Comentarios • 2 368

  • Jackie Aina
    Jackie Aina  Hace 4 meses +4459

    PEEPUL - before commenting about my feedback, PLEAZ watch the video IN FULL. I beg, seriously.
    We saw what happened the last time a beauty brand tried to stunt on us with 60 shades (and how much of a flop that was) OF COURSE people are going to be skeptical of 100 shades! A lot of shades does not mean they are all QUALITY and wearable!!!!

    • Kizzme timmey
      Kizzme timmey Hace 2 meses

      Okay thanks for the shade review will try

    • Love Life
      Love Life Hace 2 meses

      What chemical exfoliant did you use?

  • Thealeksrose
    Thealeksrose Hace un día

    Does anyone know what foundation brush Jackie uses?

  • xXsknnylgndx x
    xXsknnylgndx x Hace 2 días

    I don’t understand why people think that tons of shades = a good shade range. We saw it with beauty blender and morphe, they had tons of shades and the shade range was shitty. You could have 3 shades and as long as there’s a porcelain, medium beige, and cocoa shade then that’s a good shade range for the amount of shades. Lots of shades =/= a good shade range

    • xXsknnylgndx x
      xXsknnylgndx x Hace 2 días

      Also I’m not saying pur had a bad shade range. They had a pretty amazing shade range

  • Dajah Nelson
    Dajah Nelson Hace 7 días

    I've been binge watching you for like the last few days.

  • Ja La
    Ja La Hace 9 días

    You look really nice, entire look here! Hair, bandana and purple eyes, I like! And the foundation looks very nice too!

  • Ja La
    Ja La Hace 9 días

    So real! "My moustache hairs." I don't hear anyone saying that.

  • Chiquita McNabb
    Chiquita McNabb Hace 12 días

    Hi Ms. Jackie! Where do you get your bundles from? I love your youtube channel and how truthful you are about everything and your black skin is gorgeous.

  • Kimmy Lambertina
    Kimmy Lambertina Hace 14 días

    Love this!!

  • Shanteria Small
    Shanteria Small Hace 23 días

    They actually listened to her suggestion
    They have try two mini sixes and get a third shade of your choice for free with code LOVEMINIS

  • Beasan Shkoukani
    Beasan Shkoukani Hace 28 días

    They did that

  • Rafaela Schiavoni
    Rafaela Schiavoni Hace un mes

    Love youuuuuuuuu 😂

  • Legendary Vocalists
    Legendary Vocalists Hace un mes

    I think companies should start adding blue undertones to the beggining and the ending of the spectrums. The very deepest of skin tones (even darker then Nyma) actually have blue undertones, it's rare, but there are people who do, and no foundation brand I know covers that undertone. The very lightest of skin also has blue undertones (wich Huda tried to create, but the pigments are just wrong, they added yellow in the base too, wich mixed with blue turns just olivy)... I hope all rare undertones get covered in foundations someday.

  • AubreyJamesMusic
    AubreyJamesMusic Hace un mes

    So my water filter is from Pur ...i aint know pur had a cosmetics line...tf 😒...plus i have heard some controversy over this line having 100 shades an i the only one thats okay with that...i don't think its gimmicky at all sis

  • Queen Nic
    Queen Nic Hace un mes

    I love your personality so much 😂😂😂

  • Andrea Allen
    Andrea Allen Hace un mes

    When you started swatching the deep category 😑 I'm TIRED of brands throwing tan shades in the deep or dark category to make it seem more full. If we started rearranging colors ourselves we'd see the real breakdown would not be as they market it. 🤷🏾‍♀️

  • Kathrynne Shaffer
    Kathrynne Shaffer Hace un mes

    So before it was too little shade now it’s too many?

  • India Billups
    India Billups Hace un mes

    Jackie this is y ily cuz u speak nun b the truth

  • Hollee Lifestyles
    Hollee Lifestyles Hace un mes

    We love you Queen! She applies foundation at 10:00 🤗

  • Spatia Quietam
    Spatia Quietam Hace un mes

    That is a impressive number of shades. I hope they have a true olive, green undertones not yellow or pink.

  • Stephanie Lettsome
    Stephanie Lettsome Hace un mes

    “Judge to daddy” took me the hell out 😂

  • guess who
    guess who Hace un mes +1

    Love you and Nyma Tang!!!♥️♥️
    Congratulations to you both on your you tube channels, and both are deserving!!!👏🏾👏🏾👏🏾👏🏾👏🏾

  • shantal lewis
    shantal lewis Hace un mes

    I sub!! You're the real deal

  • Arlando Mba
    Arlando Mba Hace un mes

    Thank you for your videos! They are awesome and help me understand makeup!

  • Wolf Howler
    Wolf Howler Hace un mes

    Me: is depressed
    Jackie:THAT WAS THE WOAH YOU GUYS WERE WAITING FOR!
    (no hate she is like my favorite makeup guru cuz of how real she is)

  • Amalfi Alberts
    Amalfi Alberts Hace un mes

    You do not! Do not. You not talk too much. People need stop 🛑 the sass. Nobody asked them. 😑

  • snowbird
    snowbird Hace 2 meses

    I want to thank you for testing this foundation. I'm not usually a foundation user but I decided to try this after you and Tati Westbrook gave it rave reviews. I LOVE it. It can be as light or as full coverage as you want. It covers imperfections but still does not give a cake look. I used the color matcher on their website and it was a dead on match for me. It looks natural and lasts all day.

  • Yvonne Ologo
    Yvonne Ologo Hace 2 meses

    Love you Jackieee

  • Jahquail Griffin
    Jahquail Griffin Hace 2 meses

    Rip headphone users

  • Little Fiddle
    Little Fiddle Hace 2 meses

    send the lightest shades of your pur too meeee im cool and pale.. not warm

  • Merlot Vines
    Merlot Vines Hace 2 meses +1

    i'm going to get pur for my daughter she is into makeup she is the one who showed me your channel and i'm hooked !!!!!!thanks

  • A. Michelle Mendez
    A. Michelle Mendez Hace 2 meses

    AMEN!!!!! I am impressed. My Mom and I can do mother daughter makeup day cause she can FIND A SHIADE OMG!!!!!!!!!!

  • Selahnya Vlogs
    Selahnya Vlogs Hace 2 meses +1

    Her teeth are so white but when I go to the dentist right when I walk in they kick me out

  • aBAD Cold
    aBAD Cold Hace 2 meses

    Could you please do a video of testing these shades on your family members? 😭🙏

  • aafster life
    aafster life Hace 2 meses

    That one upside down bottle on the right 😂 6:18

  • Catie Waraksa
    Catie Waraksa Hace 2 meses

    I just found your channel and I am living thank you for existing

  • DejaAdor
    DejaAdor Hace 2 meses

    Hey Jackie you should show the foundation on your sisters!

  • Nataya Prater
    Nataya Prater Hace 2 meses

    HeyJackie
    Question, what do you do with all the products you don’t use?

  • Mitchell Tatum
    Mitchell Tatum Hace 2 meses

    10 shades: a disgrace
    100 shades: gimmicky
    FFS the brand is trying. We should be glad that it’s a step in the right direction rather than calling it gimmicky.

  • Maggie E
    Maggie E Hace 2 meses

    As s makeup artist it is SO ANNOYING to have to mix a foundation for every client beyond a medium complexion. Besides the lack of variety in shades, the undertones are sometimes totally off. Look, I’ll do anything for my clients but it upsets me that I can’t just hand a foundation over to them like i can with lighter clients.

  • Maggie E
    Maggie E Hace 2 meses

    I subscribed within 2 minutes of watching this. I kinda love you 😍

  • rio
    rio Hace 2 meses

    Alight stupid comment but ive never seen a girl with deep skin with skin problems??

  • really regular
    really regular Hace 2 meses

    The longer I stare your bare face, the more beautiful you become.

  • Angie Kistil
    Angie Kistil Hace 3 meses

    100 shades?......we are really need that number of shades?

  • candy k
    candy k Hace 3 meses

    Thank you for clarifying about swatching shades on different skin tones.

  • Dominic's Way
    Dominic's Way Hace 3 meses

    They went “100” % the way
    Get it
    100 % and 100 shades

  • solis
    solis Hace 3 meses

    I love you Jackie. Period. All bad mind & bad attitude kiss her feet. Team Aunt Jackie.

  • jayla bryant
    jayla bryant Hace 3 meses +1

    And that’s exactly what I did. Watched another video 🤣

  • Blu Blaq
    Blu Blaq Hace 3 meses

    You are teaching me soooooo much about makeup. ❤

  • idk ???
    idk ??? Hace 3 meses

    it kind of upsets me seeing the jump in shade between the tan and dark. like it is kind of extreme. even tho this is quite good with the diversity the entire makeup community needs to step it up. there are a bunch of slightly different and varying shades in the light but in the dark all the shades are very different and there are definitely shades missing in between. it’s really upsetting because i’m someone who is quite fair but i’m just seeing the favouritism and how unbalanced it is. very disappointing with the entire community with how this is really good but still there is so much improvement that is needed

  • artemisia trifone
    artemisia trifone Hace 3 meses +2

    honestly everyone gave this foundation an Amazing review, i think the beauty comunity is sleeping on this!!

  • Joy Yi
    Joy Yi Hace 3 meses +3

    I don’t think that 100 shades is gimmicky some of us haven’t ever found a perfect shade

  • Skye bouwkamp
    Skye bouwkamp Hace 3 meses

    People say there’s not enough shades and then they say there’s too many shades. No one will ever gonna be happy with what brands do.

    • Ashley
      Ashley Hace 3 meses

      People were happy with Fenty and their foundation range.

    • Jackie Aina
      Jackie Aina  Hace 3 meses +4

      people don’t watch THE FULL VIDEO before commenting and it shows.
      those of us who are used to being left out are allowed to be skeptical.

  • Mollie Schonberger
    Mollie Schonberger Hace 3 meses

    for those of us ordering online, they have an EXTREMELY extensive shade matcher on their website. I tried it out with several of my foundations and got the same result every time! Way to go, Pur!!

  • doorframepush
    doorframepush Hace 3 meses

    Teint Idole is over-rated imho. I used to use it, the coverage sucks.

  • Charity Smith
    Charity Smith Hace 3 meses

    Pls do a video with the fam!

  • McKenzie Jones
    McKenzie Jones Hace 3 meses

    If you think about every race has their own definition of what is dark for them so it makes sense that their are some colors in the dark category that aren’t dark to you, but they may be dark to people in other cultures who’s used to lighter skin. Does that make sense ?

    • Jackie Aina
      Jackie Aina  Hace 3 meses

      that once again ignores specific demographics of people who ACTUALLY are dark. For example there are some Asian cultures who are just as dark as black people are. If we continuously allow what is the “majority” (white) to set the standard a lot of us will continuously be left out.

  • Ana Allen
    Ana Allen Hace 3 meses

    wait.. thats it... out of 100 shades thats the darkest? DISPICABLE JACKIE. snd @PURcosmetics 100 fuckin shades means nothing if theres barely any dark shades. white society strikes again competing w each other n not caring b the consumer. ITS NOT AB HOW MANY SHADES U HAVE IN TOTAL ITS AB HOW MANY DARK SHADES THEIR. like jackie said this is a gimmick

  • Super Kay
    Super Kay Hace 3 meses

    Jackie...did you just hit the whoa? Lmao

  • A Isse
    A Isse Hace 3 meses +1

    Thank you for the review. I decided to make a purchase based on your review and used your swatches to pick a shade. The foundation is so great but the brush is just okay. I have been wearing the foundation for 2 weeks and I've been getting so many compliments. When I ask people if they know you everyone is like "of course". I have connected with so many people who also follow you. Thank you Jackie for the swatches and for your honest review. Love from Canada! 💕

  • Victoria Stone
    Victoria Stone Hace 3 meses

    I love you!